Why a cellar? - 
Too long have gamers been restricted to the basement. Let’s class things up and head over to the cellar where there’s a full-bar, cozy lighting and comfy chairs.

Artists FIRST - 

Our goal is to promote and support artists. To that end, you will always see which artists made what, links to their sites, and every purchase you make will help pay those artists directly. 

Really, No AI? - 

While we acknowledge that AI's are here to stay, and they're super powerful tools; we believe they should remain just that, tools.  It would be unrealistic to say we will NEVER use AI 
(especially with how ubiquitous they've become), but our goal is to hire and pay artists first.